Mando Rayo + Collective is a group of the brightest minds in multicultural marketing. As a team of All-Stars, MRC utilizes a community-based approach to marketing and advertising that helps the Agency influence and engage ever-changing multicultural marketplaces unlike anyone else. MRC’s vision is all about making a difference and […]
multicultural marketing agency
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Advertisers have marketing to minority groups all figured out, right? When it comes to healthcare, maybe not. Covered California, that state’s health insurance marketplace, recently received press over its poor enrollment numbers with Latinos. The reason for the shortfall has been attributed to marketing materials that don’t connect with the […]
