While there have been many articles recently published that share the best practices for marketing during the COVID-19 pandemic, very few seem to address the fact that each business is facing its own unique struggle. What may work for one company might not be plausible for another. For this reason, […]
Nicole Schuster
Building on Successes with Brands Like Nike & Unilever, New Enterprise Software Solution Helps Companies Search, Engage and Manage Their Service Suppliers. ATLANTA (PRWEB) MAY 05, 2020 Agency Spotter secured its first significant outside investment to focus on new enterprise cloud software, SpotSource.com, designed to transform the way the Fortune 500 companies […]
The destructive impact of COVID-19 is being felt across the world among both large and small businesses. As many others, those of us in the advertising and marketing field have had our lives and work dramatically disrupted. However, this is especially true for agencies that specialize in events and experiential […]
As of 2019, the number of women-owned businesses in the U.S. was nearly 13 million.¹ In honor of March being Women’s History Month it only felt appropriate for Agency Spotter to recognize a few of the women-owned agencies on our platform. Meet these 10 women-owned agencies and their incredible leaders below. […]
Agency Spotter’s 2020 Marketing Trends Report showed us that content marketing is in high demand. But, what is the reason behind this increase? Keep reading as we discuss why marketers are ramping up content marketing and how you can create a successful content marketing strategy for your company. What’s Behind […]
BBDO, Grey, and Ogilvy are just a few of the largest marketing companies in New York City. It feels like almost every major ad agency has an office in the Big Apple, but for this list, we scoped out the biggest agencies headquartered in NYC. Over the years, the landscape […]
Real-time marketing is all about creating real-time interactions and engaging with consumers. Over the years, there has been a noticeable increase in this tactic among a variety of brands. Why? It all has to do with social media. Social media and its ability to provide real-time responses has allowed brands […]
Did you miss some of the Super Bowl Commercials? No worries, we have you covered. We have gone through all the ads and included a list of our favorites. Keep reading to see what made millions cry and others laugh. The Tearjerkers Google – “Loretta” This year, Google told a […]
Agency Spotter has garnered a list of 25 marketers leading brand transformation. We found leaders who aren’t afraid to take risks and push the creative boundaries. As a result, these men and women have helped to redefine their company’s image. Let’s meet a few marketers leading brand transformation. Ana Andjelic […]
As 2020 swiftly approaches, it becomes imperative that you develop your marketing budget. In honor of our Top 50 Branding Agencies Report, we reached out to experts to provide insights about your branding budget. Join us as we take a deep dive into strategies for branding on a budget. 1. […]