The Future Automobile Experience: Liberate Us

This summer we were invited to present on user experience at General Motors’ Connected Vehicle Research Symposium. It was very … More

Design and Emotion Behind Automated Objects and No-Touch Environments

Have you ever walked into a public restroom and found yourself waving your hands under the faucet only to realize … More

Eleven Trends To Watch in 2011 x 2

Several themes we have been highlighting as important over the last several years have made it into a great Edelman … More

Will Starbucks New Pay-By-Phone Simplify Your Experience?

Starbucks customers can pay for their lattes with cellphones. Will this make checkout easier or lead to app overload by 2012?