“Houston, we have a problem.” If you know the story of the Apollo 13 near-tragedy in space, you recognize that when something unexpected happened to the ship, the astronauts never panicked. Nor did they attempt a fix right away. The first thing they did was stop everything and examine all […]
B2B
3 posts
User-Generated Content, or UGC, is exactly what it sounds like: content created by your customers (or users) instead of by you or your team. You’ve probably seen plenty of UGC from your favorite B2C brands online — particularly those in the fashion retail and restaurant industries. But it’s not just […]
3.5 billion tweets are sent every week. That fact doesn’t dissuade us from pulling together our 10 favorites to share with you. Last week we saw brands celebrating Earth Day and pundits pronouncing Google+’s impending death. Quite the variety. Here are a few more marketing-related tweets to keep you in-the-know. #agencylife […]
