Avoid Death by 1,000 Paper Cuts, The Five Most Dangerous Cuts to Avoid Douglas Spencer Principal, Spencer Brenneman A big welcome to Boston-based guest writer Douglas Spencer, a brand marketing veteran who’s done every type of marketing communications known to man. Take it away, Douglas! Inconsistency is enemy #1 of […]
brand management
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The Cannes Lions International Festival of Creativity creates a roar each year. This year, beyond awards, the festival also featured advice and insights from top industry professionals during the Lions’ seminars and forums. Celebrities and other famous faces attended as well. This year in particular, seminar attendees and web viewers […]
