Only 30.2% of women hold leadership positions in the marketing agency world, which is a slightly lower figure than the past two years, according to Campaign and the Institute of Practitioners in Advertising (IPA). On the brand side, just 4% of Fortune 500 companies are led by a female CEO […]
Rebecca Messina
3 posts
Find out what qualities the greatest marketers possess, the most important things you can do to build a great agency relationship, and other marketing advice on the capability of marketing and working with people in this talk between Beam Suntory’s Global CMO, Rebecca Messina, and Agency Spotter’s CEO, Brian Regienczuk. […]
When it comes time to focus on your company’s branding, it is always good to get advice from the experts who have done it. Draw expert insights from those who have been the shepherds of brands through time and those who scaled their brands to reach millions, if not billions, […]