The world has already been heading towards a digital format but COVID has sped up that process. Once the world went indoors the prevalence of digital media excelled faster than it already had been. Though the world is on its way back to normal, the social media aspect will remain […]
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4 Ways to Overcome the Everchanging Landscape Amid Covid-19 Shutdowns and the Change of the Buyer Experience One thing is for sure; social media will never become obsolete. Some platforms may come and go, but sharing content and advertising to the world utilizing social networks is the way of the […]
One of the biggest marketing headlines from 2019 to 2020 was that influencer marketing was on the decline. However, we now know this is definitely not the case. In fact, with all the people that flocked to social media to kill time during the pandemic, influencers hold more power than […]
User-Generated Content, or UGC, is exactly what it sounds like: content created by your customers (or users) instead of by you or your team. You’ve probably seen plenty of UGC from your favorite B2C brands online — particularly those in the fashion retail and restaurant industries. But it’s not just […]
Social media is cluttered with posts from friends, family, and brands. All of these people are fighting for your attention, so how are brands successfully grabbing your attention? The reality is, they aren’t… they are demanding it with well crafted social media videos. Social Media Videos Trending Videos on social […]
Welcome back to your weekly marketing update from the Twitterverse! Last week saw the end of April showers and the beginning of May flowers. (Or so hope our waterlogged friends in New York.) On the marketing scene, social media outlets continued to evolve, the value of personal fitness trackers was […]
Marketing conversations move fast on Twitter. We pulled together some of the best marketing tweets to help you catch up.
