Gen Z’s short attention span and natural distrust of brands makes marketing toward them a rather difficult task. Thanks to insights provided by agencies that specialize in Gen Z marketing, Agency Spotter was able to create this how-to-guide when it comes to marketing to Gen Z. Understanding This Generation Gen […]
Digital + Social
277 posts
There is no denying the ample amount of controversy surrounding the Chinese-owned app, TikTok. Although the future of the app remains uncertain, there is one thing we know for sure: over the past few months, TikTok has become an extremely powerful marketing tool. TikTok Marketing Quickly Became A Valuable Tool With […]
Digital marketing and the demand for online shopping continues to grow in the US and abroad, yet for more established brands, digital is still young enough to take a second position when it comes to where to allocate marketing budget. This traditional mindset has helped many smaller businesses take advantage […]
ATLANTA, June 11, 2020 – For its latest Top 30 UX Design Agencies Report, Agency Spotter ranked over 250 UX design agencies based on verified client reviews, credentials, focus areas, related expertise, and project work. Insight on the UX Design Agencies: 83% are B2B & B2C focused 57% are mid-sized […]
Despite the nature of this uncertain time, so many companies have showed their willingness to help their communities. An extraordinary number of companies, big and small, have increased philanthropic marketing efforts. Keep reading to see some what brands are giving back and what agency professionals think of all this philanthropic […]
ATLANTA, May 20, 2020 – For its latest Top 50 Web Design Agencies Report, Agency Spotter ranked over 1,400 web design agencies based on verified client reviews, credentials, focus areas, related expertise, and project work. Insight on the Web Design Agencies: 76% are B2B & B2C focused 60% are mid-sized […]
While there have been many articles recently published that share the best practices for marketing during the COVID-19 pandemic, very few seem to address the fact that each business is facing its own unique struggle. What may work for one company might not be plausible for another. For this reason, […]
ATLANTA, March 23, 2020 – For its latest Top 20 Atlanta Digital Agencies Report, Agency Spotter evaluates more than 500 Atlanta digital agencies based on Agency Spotter’s proprietary research methodology. This report takes a broad look at video production agencies from around the world. Insight on the Winning Atlanta Agencies: […]
Agency Spotter’s 2020 Marketing Trends Report showed us that content marketing is in high demand. But, what is the reason behind this increase? Keep reading as we discuss why marketers are ramping up content marketing and how you can create a successful content marketing strategy for your company. What’s Behind […]
ATLANTA, March 3, 2020 – For its latest Top 20 New York City Digital Agencies Report, Agency Spotter ranked over 1,300 New York City digital agencies based on verified client reviews, credentials, focus areas, related expertise, and project work. Insight on the Winning NYC Digital Agencies: 75% are B2B & […]
