The city of Chicago is known for many things, including its deep-dish pizza, the powerful, gusty winds that come in from Lake Michigan and now the home of the 2016 World Series Champion Chicago Cubs. Chicago is one of the biggest cities in the country, and it boasts some of […]
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“That was the best Ad Club event, hands-down!” – overheard in the elevator at Isobar in Boston after an uber-successful night put-on by The Ad Club. If you missed this pairing of startups and agencies, start following The Ad Club of Boston, because if we know their President, Kathy Kiely, she will be outdone […]
RFP got you down? We have a cure for what ails you. Here at Agency Spotter, we’ve devoted a good bit of time to discussing the RFP’s role in the creative agency search. Since it is often (but not always) how brands select their agencies of record (AOR), how could […]
It’s time to find a new creative agency. Fearful the process will be full of dead-ends? Not if you plan ahead! Mile 0: Define What You Want Currently, the average agency search takes three to six months. That’s a long time to have your brand in limbo. Beat the industry […]
Why do you need a creative agency? Three good reasons. 1. Less Risk, More Reward One day, you may wake up and realize that your company needs to up its marketing game. But the modern world of marketing is a complex place. Hiring a creative agency is one proven way […]
March in San Francisco can only mean one thing: the Greater San Francisco Ad Club’s annual Addy Awards. The SF Addy Awards is a big night in Fog City. 321 entries submitted by 47 agencies were judged in a variety of disciplines. For your convenience, we pulled out six of […]
Think picking a winner from 68 teams is hard? Try searching through 120,000 agencies to find the right one!
What makes Améredia unique? Diversity and Multiculturalism. We represent various ethnic demographics and enable brands and non-brands to connect and grow uniquely within these, nationally and globally.
We’re in San Francisco meeting the diverse agency talent in this creative mecca. To make things interesting, we’re asking 3 questions, sharing 2 photos, and discussing a recent milestone. Get To Know Momentum Design Lab in 3, 2, 1… Core Service: Digital Strategy Additional Services: Web, Mobile, User Experience, Social Media, Design […]
Which elements of branding are most challenging to marketers today? You don’t want to be the marketing person who plunks a bunch of money into Social Media and when your boss asks for the ROI you don’t have a satisfactory answer.
