Nike Fuelband and Google Glass have carved out a new industry in wearable screen-less smart devices, and advertisers are scurrying to figure out how this disruption will affect their marketing strategies. These extremely interactive, personal (and fashionable?) devices raise an important question for both brands and agencies: will brand storytelling become irrelevant? Will […]
Yearly Archives: 2013
36 posts
We’re highlighting seven creative agencies from across the advertising world that recently won Gold in this year’s CLIO Awards. These agencies have produced award-winning work in the digital, interactive, and traditional ad space that has created meaningful results for the brands they represent. The CLIO Awards are the most prestigious […]
We love talking about creative agencies, and we enjoy telling our story to help others understand why we’re out to make agency search easier for everyone. Here’s an excerpt from Magnetude Consulting’s recent interview with co-founder, Joseph Raccuglia. Read the full article here Do you think your marketplace will create more […]
This is an excerpt first published as “How Do Clients Find Advertising Agencies?” by Peter Levitan on Advertising Week. Advertising clients walk in the front door. Inevitably, some will walk out the back. The goal, allow me to state the obvious, is to have more coming in than are slipping […]
The Cannes Lions International Festival of Creativity creates a roar each year. This year, beyond awards, the festival also featured advice and insights from top industry professionals during the Lions’ seminars and forums. Celebrities and other famous faces attended as well. This year in particular, seminar attendees and web viewers […]
We have remixed the Cannes Lions to bring you eight outstanding agencies whose work stood out to us. Who brought the most Minimalist campaign? What top creative agency campaign was Humorous, Trendy, or Consumer-Friendly? Which agency took most Clever or Philanthropic? And, last but not least, which agencies were soaring […]
Agency Spotter featured in UpCity’s top 25 up-and-coming digital marketing destinations. The article states that, these “25 blogs in their respective categories have some of the most impressive tips and content in the blogosphere…” We love to hear this kind of affirmation of the work we’re doing and the value […]
Growing a business means constantly sharing our mission: to help marketers find the right creative agency and to help agencies be found. When supporters who believe in our goal help spread the word, it makes us feel warm and fuzzy. Here’s a quick rundown of our recent press coverage and […]
We are featuring eight of the top user experience agencies across digital from the 2013 UX Awards. Each has lots of great thinking and design, ranging from a digital media transformation out of Norway to a physical installation creating a fun iPad wall for Puma and from re-imagining USAToday.com to […]
In creating Agency Spotter, we have set out to organize the creative services industry and the landscape of agencies around the world. By creating the first digital marketplace connecting brands and creative agencies, we’ve increased transparency and removed the barriers that keep marketers from finding better agencies with a smarter […]
