Agency Spotter has garnered a list of 25 marketers leading brand transformation. We found leaders who aren’t afraid to take risks and push the creative boundaries. As a result, these men and women have helped to redefine their company’s image. Let’s meet a few marketers leading brand transformation. Ana Andjelic […]
AT&T
The call for advertising transparency continues to grow louder. But has anything changed? Who is championing new practices? A Recap of The Key Issues At Hand In October 2016, the ANA Masters Circle was unveiled as a group designed to empower CMOs and work toward advertising transparency. Since then, brands […]
How do you unify a Fortune 100 brand as old as AT&T? Hear from design and brand identity executive, Gregg Heard, as he shares the progress that AT&T has made and how that drives the brand experience customers. Gregg Heard, Vice President of Brand Identity and Design, at AT&T talks […]
When it comes time to focus on your company’s branding, it is always good to get advice from the experts who have done it. Draw expert insights from those who have been the shepherds of brands through time and those who scaled their brands to reach millions, if not billions, […]