Agency Spotter’s Top 10 Projects For December 2018 focuses on helping agencies exceed their marketing goals. In case you missed any of Agency Spotter’s Top 10 Projects For December 2018, they’re listed below. We curate our choices based on agency reputation, client feedback, and audience engagement. Agency Spotter’s Top 10 […]
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Did you miss any of April’s Projects of the Day? Hopefully not. If you did, however, they’re listed below. We choose the projects based on agency reputation, client feedback, and by asking ourselves whether or not they inspire us. Our Project of the Day Twitter series presents you with […]
In case you missed any of March’s Projects of the Day, they’re listed below. We curate our choices based on agency reputation, client feedback, and by asking ourselves whether or not they make us want to take action. Our Project of the Day Twitter series presents you with the top […]
Dreading selecting your next creative agency with a RFP? Don’t! Check out this breakdown of the RFP process to do away with your agency search doom and gloom. 1. Rally Your Troops You and your marketing colleagues should be united behind a vision for your brand. Use the RFP to get […]
RFPs give your agency search much needed structure but aren't exactly "fast" or "easy." Read on for the whole story.
It’s time to find a new creative agency. Fearful the process will be full of dead-ends? Not if you plan ahead! Mile 0: Define What You Want Currently, the average agency search takes three to six months. That’s a long time to have your brand in limbo. Beat the industry […]
Why do you need a creative agency? Three good reasons. 1. Less Risk, More Reward One day, you may wake up and realize that your company needs to up its marketing game. But the modern world of marketing is a complex place. Hiring a creative agency is one proven way […]
March in San Francisco can only mean one thing: the Greater San Francisco Ad Club’s annual Addy Awards. The SF Addy Awards is a big night in Fog City. 321 entries submitted by 47 agencies were judged in a variety of disciplines. For your convenience, we pulled out six of […]
Advertisers have marketing to minority groups all figured out, right? When it comes to healthcare, maybe not. Covered California, that state’s health insurance marketplace, recently received press over its poor enrollment numbers with Latinos. The reason for the shortfall has been attributed to marketing materials that don’t connect with the […]
Think picking a winner from 68 teams is hard? Try searching through 120,000 agencies to find the right one!