This year’s webinars were sold out. We are excited to provide a recording of one so you can join Agency Spotter’s CEO and CoFounder, Brian Regienczuk, as he walks you through highlights of the 2019 Marketing Trends Report. Key takeaways from the webinar: Which services are the hottest Trends over […]
Leadership + Insights
155 posts
More than a decade ago, “social media” broke onto the scene and, shortly thereafter, became a part of everyday life for many of us. Of course, it’s also become an indispensable tool for modern marketers. Unfortunately, many marketers have adopted the power of social media only to run headlong into […]
With more than 3.1 billion active users around the world, social media marketing has become one of the most effective ways to connect with followers, promote a brand, boost sales and increase traffic. Many businesses attempt to run social media campaigns without formal training, without purpose and without determining their […]
Podcasting was previously known as “audio blogging” and goes back to the 80’s and 90’s. Around 2004, as the U.S. shifted to broadband internet and adopted portable MP3 players, “audio blogging” became “podcasting” and started to catch on. However, it wasn’t until 2014, with the adoption of iTunes and the […]
Chances are you’ve done plenty of research in selecting your martech tool set. There are so many tools to choose from (over 6,800 on the latest Marketing Technology Supergraphic) that it is understandably overwhelming. But, have you thought about how your marketing agencies should be supporting or aligning with your […]
The Top 50 Biggest Company Reviews of Marketing Agencies on Agency Spotter pulls together 50 client reviews from the biggest companies written for the agencies that helped them. In this day and age, verified client reviews have become the go-to resource for decision makers across all platforms. For marketing agencies […]
Why Does Every Brand Need a CRM Agency? We all know by now that most advertising is ignored. Brands know that establishing long-lasting relationships with customers is critical to building sustainable success. In today’s fragmented landscape, relationships with customers are often diluted into price point driven, one-click transactions where brands […]
President of the New Jersey health and wellness marketing agency Trajectory, Eric Brody outlines how to gain the most insight from your first meeting with a potential healthcare marketing partner. You’ve just begun your new position as CMO at an organization that was heavily recruiting you for the past two […]
The call for advertising transparency continues to grow louder. But has anything changed? Who is championing new practices? A Recap of The Key Issues At Hand In October 2016, the ANA Masters Circle was unveiled as a group designed to empower CMOs and work toward advertising transparency. Since then, brands […]
Marketing, they say, is an umbrella term. Does that make the agencies on our latest Top 20 Marketing Agencies Report the umbrella-best? Agency Spotter just dropped the June 2018 Top Marketing Agencies Report, which features the top 20 marketing agencies across marketing strategy, SEO and SEM, experiential marketing, promotions, shopper […]
