Whether you’ve been considering hiring a social media marketing agency for a few weeks or a year, the same questions are often lingering in the back of your mind. Things like “is it worth it?” We decided it was time to go beyond the surface and look at what it […]
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The world has already been heading towards a digital format but COVID has sped up that process. Once the world went indoors the prevalence of digital media excelled faster than it already had been. Though the world is on its way back to normal, the social media aspect will remain […]
4 Ways to Overcome the Everchanging Landscape Amid Covid-19 Shutdowns and the Change of the Buyer Experience One thing is for sure; social media will never become obsolete. Some platforms may come and go, but sharing content and advertising to the world utilizing social networks is the way of the […]
One of the biggest marketing headlines from 2019 to 2020 was that influencer marketing was on the decline. However, we now know this is definitely not the case. In fact, with all the people that flocked to social media to kill time during the pandemic, influencers hold more power than […]
User-Generated Content, or UGC, is exactly what it sounds like: content created by your customers (or users) instead of by you or your team. You’ve probably seen plenty of UGC from your favorite B2C brands online — particularly those in the fashion retail and restaurant industries. But it’s not just […]
Social media is cluttered with posts from friends, family, and brands. All of these people are fighting for your attention, so how are brands successfully grabbing your attention? The reality is, they aren’t… they are demanding it with well crafted social media videos. Social Media Videos Trending Videos on social […]
These 140 character marketing messages pack a serious punch. Check out our top 10 tweets of the week. Looking for a little marketing inspiration? These top tweets from this week highlight the latest and greatest in the marketing, tech, and digital world. The Latest in Social Media Instagram’s latest feature […]
Tips to Grow Your Business with Social Media Each week, Agency Spotter will bring you Spotted, an inside look at what’s hot in the agency world, exciting updates from the agencies on our site, or what we’re working on in the office. This week, Nichole and Daniel from the Agency […]
Social Strategy from Strong B2C and B2B Brands Branded social media is like vanilla ice cream: commonly found but rarely extraordinary. Almost every brand uses some form of social media. But how many of them use it to their business advantage? Harvard Business School professor Mikolaj Jan Piskorski (a former Agency […]
