The Ad Club’s Big Orange Couch showcases New England’s marketing excellence. Agency Spotter spent some time on those orange cushions during our Boston spotlight. Check out our co-founder Joseph Raccuglia’s chat with The Ad Club’s president Kathy Kiely! How did Agency Spotter come to be? Joseph and fellow co-founder Brian Regienczuk had […]
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Let’s hear it for Boston and it’s marketers. Agency Spotter is spotlighting Boston’s marketing scene with the help of our friends at The Ad Club. After investigating the marketing scenes in Minneapolis and San Francisco, the Agency Spotter team looked eastward. Boston was the logical choice for our next spotlight. After all, […]
Make your agency stand out from the crowd. Thousands of marketers search Agency Spotter every month. Can they find your agency? Show them how you won that big award or worked with a Fortune 100 brand with your Agency Spotter portfolio. Why Being on Agency Spotter Makes a Difference 81% […]
Welcome to 5Qs, a series highlighting the must-ask questions for a successful agency search. Let’s find your next UX design agency together. Think of all the places your customers interact with your product, either digitally or in real life—a lot, right? Everything from e-commerce sites to the retail checkout process […]
The fastest way to a better agency shortlist is simple: use your network effectively. Personal recommendations are the most trusted decision-making tool, from hiring a plumber to buying a new pair of socks. The same goes for selecting a creative agency. But how to do you get the information you […]
Sometimes the best help has four legs and a wet nose. Agency pooches are the crème de la crème of the domestic canine set and it takes pretty impressive skills to make the cut. Not only do these pups listen when you complain about deadlines and reduce the crumb count under your […]
Welcome back to your weekly marketing update from the Twitterverse! Last week saw the end of April showers and the beginning of May flowers. (Or so hope our waterlogged friends in New York.) On the marketing scene, social media outlets continued to evolve, the value of personal fitness trackers was […]
The Webby Awards, a creation of the International Academy of Digital Arts and Sciences, recognize the very best of the web. There are 100+ award categories, which results in a rather long list of winners. In the interest of your time, we pulled together a short, variety-packed list of […]
Marketing conversations move fast on Twitter. We pulled together some of the best marketing tweets to help you catch up.
RFP got you down? We have a cure for what ails you. Here at Agency Spotter, we’ve devoted a good bit of time to discussing the RFP’s role in the creative agency search. Since it is often (but not always) how brands select their agencies of record (AOR), how could […]