Agency Spotter’s 2020 Marketing Trends Report showed us that content marketing is in high demand. But, what is the reason behind this increase? Keep reading as we discuss why marketers are ramping up content marketing and how you can create a successful content marketing strategy for your company. What’s Behind […]
content marketing
How do you keep their attention? It’s easy to get caught up in tradition. As humans, we tend to stick to what’s familiar and follow paths we’ve already paved. As marketers, however, playing safe for too long only leads you to a career dead-end. The easiest way to avoid […]
Ever wonder what books Top Chief Marketing Officers are currently reading or listening to? Whether you’re a thoughtful CMO thirsty for the latest insights or an up-and-comer studying up before this week’s office book club, this list of the five marketing books should have already read is a must see. […]
Earlier this week, we published Agency Spotter’s first-ever Top 20 Video Production Agencies Report. The inaugural list comes from an evaluation of more than 340 agencies specializing in video marketing, video production, explainer videos, YouTube videos, advertising videos, and promotional video creation. Because it is the first of its kind, […]
We just drafted the Top 20 Content Marketing Agencies Report for March 2018, and it showcases the 20 best content marketing agencies out of the 330+ listed on Agency Spotter. Brass Ideas Advertising earned the #1 spot on the list this month. Based in San Francisco, the agency specializes in […]
With the rise of content marketing, it is crucial for brands and business to take advantage of the growing appetite for content. According to Demand Metric’s, “Content marketing costs 62% less than outbound marketing, (but) it generates more than three times as many leads.” Ready to take the plunge into […]
Guest writer Michael Valverde is the Head Producer and Storyteller at The Content Mine – a video production studio based in Atlanta. Michael helps his corporate and non-profit clients consistently mine and share their evolving stories. Michael is an award-winning filmmaker and marketing innovator with brand and agency experience. Take it away […]
We are featuring six of the top content marketing agencies from around the world at the 2015 Content Marketing Awards. Owned by the Content Marketing Institute, the awards recognizes the best content marketing projects from agencies, brands and marketers each year. With over 75 different awards, the winners are broken down […]
Deliver content that is not only interesting and relevant, but that your followers can’t wait to share with their networks. Content marketing is a serious beast. With billions of images, emails, and articles circulating the internet each day, it’s easy to get lost in a sea of content. Take a […]
Stay ahead of these digital marketing pitfalls. Guest writer Natalie Dell O’Brien is a marketing strategist based in Silicon Valley. She blogs about digital marketing and career development at www.NatalieDellObrien.com. A former elite athlete, she is also an 2012 Olympic Bronze Medalist in rowing and corporate motivational speaker. Take it […]