Lessons of going from large enterprise to the startup world A lot of people who work in large companies say, “I really want to do something more entrepreneurial”. But, most don’t have any idea what they are getting into. Before leaving your cushy enterprise gig, you should attend this session. […]
Yearly Archives: 2016
112 posts
How does a startup help to build an entirely new product category while trying to grow its own business as quickly as possible? In the world of B2B marketing, there are very few companies that can claim they helped build a category. Salesforce has helped the SaaS world grow by […]
The winners for the Ad Age 2016 Small Agency Awards were recently announced. The Small Agency Awards highlights the best independent agencies from around the world with 150 or fewer employees. With many big awards only covering the big agencies, smaller shops, at times, aren’t getting their due for their […]
Want to know the top branding agencies in the world? Having an expert to help navigate the complex world of branding, from brand identity to positioning and strategy, can make the biggest difference in the world. Agency Spotter is your branding partner helping you know what questions to ask when […]
Branding encompasses many things, from a brand’s visual identity to how a brand makes you feel to even the company’s voice. With so many different factors and variables, knowing what good branding and bad branding is can be difficult. Thankfully, Agency Spotter is here to help you get in front […]
Mechanica was purpose built 11 years ago to solve problems and create opportunities for Restless Marketers. Today’s ambitious marketers are restless out of necessity rather than choice. A restlessness brought about by an exponential increase in the rate of change that is fast transforming every marketer’s competitive, technology, consumer and […]
Cibo operates at the intersection of brand narratives, user experience design and engineering. An integrated brand experience agency, Cibo creates and develops omni-channel brand stories to drive deeper consumer engagement for companies. Founded in San Francisco in 2010, Cibo brings deep capabilities in traditional marketing and advertising together with cutting […]
Find out what qualities the greatest marketers possess, the most important things you can do to build a great agency relationship, and other marketing advice on the capability of marketing and working with people in this talk between Beam Suntory’s Global CMO, Rebecca Messina, and Agency Spotter’s CEO, Brian Regienczuk. […]
Are you looking to rebrand, revamp or reenergize your brand? Then take some inspiration from these top branding projects and get a taste of what great branding looks like. From the repositioning of Vistaprint to the update of The TODAY Show logo, we are highlighting some great branding work that […]
In our second of two talks with David Jaye, the Chief Marketing Officer of The Weather Company, Brian Regienczuk, Agency Spotter’s CEO, talks solutions brands and about the big data IoT (Internet of Things) opportunity with IBM. Part 2: A conversation with David Jaye, CMO of The Weather Company, An […]
