As of June 2019, the Pew Research Center indicated that roughly 81% of Americans who own mobile phones own a smart phone.¹ The sheer number of people using these devices has made mobile user experience (UX) design crucial. Just imagine how much less time you’d spend on your phone if […]
Digital + Social
As technology continues to improve so do our communication tools, which in turn help to improve the communication and marketing efforts in our corporate environments. Despite all the amazing technological advances, there still remains communication difficulties for certain topics. For example, how does your company communicate which third party suppliers, […]
We did the research and wanted to share our findings with you. Here are 15 marketing podcasts you should listen to the next time you are looking for some industry insights. Marketing Over Coffee Hosted by John Wall (VP of Marketing at EventHero) and Christopher Penn (VP of Marketing Technology […]
Our market is filled with an abundance of streaming video services: Netflix, Hulu, Amazon Prime, Disney Plus, and soon Apple TV Plus. But, with so many options for consumers to choose from, how can these platforms ensure their success? By following the formula: Content + User Experience, you can better […]
ATLANTA, September 20, 2019 – For its latest Top 20 Web Design Agencies Report, Agency Spotter evaluates more than 1,400 web design agencies based on Agency Spotter’s proprietary research methodology. This report takes a broad look at web design agencies from around the world. Insight on the Winning Web Design […]
Should we add a podcast to our content-marketing strategy? If so, do we pursue a branded podcast or in-podcast advertising? Stay tuned as we take a deep dive into everything you need to know about podcast marketing and how you can yield podcast marketing success. First Of All, Why Podcasts? […]
Top of Funnel Engagement that Converts As B2B marketers, we love ‘bottom of funnel’ leads from prospects who are well into their customer journey and in-market to buy. The problem B2B marketers face is that there aren’t many of these opportunities and worse, they’re expensive. B2B marketers already know that […]
One of the hardest things to do nowadays is to capture customers attention. Today, an increasing number of brands are standing out from the competition through experiential marketing. And, no industry showcases this better than that of the food and beverage. What Is Experiential Marketing? Experiential marketing is a tactic that […]
After a year hiatus, the CMO Breakfast was relaunched. This morning, award-winning photographer, Steve Thornton, discussed how brands can better capture their story through photography. He delivered a compelling presentation to a very diverse audition which included leaders from both brands and agencies. The Power Of Imagery During the CMO […]
In an extremely saturated industry, quick-service restaurants rely on their marketing department to stand out amongst the competition. Agency Spotter has garnered a list of influential quick-service marketing leaders who are impacting your favorite restaurants. We found leaders who aren’t afraid to take risks and push the creative boundaries. As […]