15 posts
Whether you’ve been considering hiring a social media marketing agency for a few weeks or a year, the same questions are often lingering in the back of your mind. Things like “is it worth it?” We decided it was time to go beyond the surface and look at what it […]
The world has already been heading towards a digital format but COVID has sped up that process. Once the world went indoors the prevalence of digital media excelled faster than it already had been. Though the world is on its way back to normal, the social media aspect will remain […]
4 Ways to Overcome the Everchanging Landscape Amid Covid-19 Shutdowns and the Change of the Buyer Experience One thing is for sure; social media will never become obsolete. Some platforms may come and go, but sharing content and advertising to the world utilizing social networks is the way of the […]
One of the biggest marketing headlines from 2019 to 2020 was that influencer marketing was on the decline. However, we now know this is definitely not the case. In fact, with all the people that flocked to social media to kill time during the pandemic, influencers hold more power than […]
User-Generated Content, or UGC, is exactly what it sounds like: content created by your customers (or users) instead of by you or your team. You’ve probably seen plenty of UGC from your favorite B2C brands online — particularly those in the fashion retail and restaurant industries. But it’s not just […]
Social media is cluttered with posts from friends, family, and brands. All of these people are fighting for your attention, so how are brands successfully grabbing your attention? The reality is, they aren’t… they are demanding it with well crafted social media videos. Social Media Videos Trending Videos on social […]
Chief Marketing Officers, Chief Brand Officers, Head of Marketing, Chief Customer Officer…Agency Spotter has garnered a list of Twitter’s 30 most influential marketers. These men and women are some of the most innovative, creative, and technology-savvy business leaders on and off Twitter. We found leaders who are revolutionizing their industry […]
Almost every brand is on Facebook, however, Facebook has one particular feature that is rather underrated. This feature is Facebook Messenger. As mobile takes over, there are an increasing number of brands that are utilizing Facebook Messenger as a way to reach their audience. Facebook Messenger Delivers Content According to a […]
Advertising Week 2015 is coming to a close. What are your biggest takeaways? This five day event, in the heart of New York City, is the premier gathering of marketing and communication leaders from brands, agencies, media and more. With hundreds of seminars and workshops going on this week, it […]
