Agency Spotter has garnered a list of 25 marketers leading brand transformation. We found leaders who aren’t afraid to take risks and push the creative boundaries. As a result, these men and women have helped to redefine their company’s image. Let’s meet a few marketers leading brand transformation. Ana Andjelic […]
Chief Marketing Officers, Chief Brand Officers, Head of Marketing, Chief Customer Officer…Agency Spotter has garnered a list of Twitter’s 30 most influential marketers. These men and women are some of the most innovative, creative, and technology-savvy business leaders on and off Twitter. We found leaders who are revolutionizing their industry […]
Shop ’til you drop – now a real possibility with voice-powered technology Voice-powered commerce has been a game-changer in the world of shopping. This technology is currently contributing billions of dollars to the retail industry and that number is only predicted to increase. Taking Advantage of this Technology According […]
In our first of two talks with David Jaye, the Chief Marketing Officer of The Weather Company, Brian Regienczuk, Agency Spotter’s CEO, discusses Jaye’s work on the advertising agency side of the business and his transition to being a client. What is agency life like and how did it prepare […]
We are featuring four of the top user experience agencies across digital from the 2014 UX Awards, and also highlighting two of our favorite winners on the brand side. While there weren’t as many overall winners as 2013, the 2014 UX Awards still had some great entries like the interactive website from National […]
Social Strategy from Strong B2C and B2B Brands Branded social media is like vanilla ice cream: commonly found but rarely extraordinary. Almost every brand uses some form of social media. But how many of them use it to their business advantage? Harvard Business School professor Mikolaj Jan Piskorski (a former Agency […]
The Webby Awards, a creation of the International Academy of Digital Arts and Sciences, recognize the very best of the web. There are 100+ award categories, which results in a rather long list of winners. In the interest of your time, we pulled together a short, variety-packed list of […]
3.5 billion tweets are sent every week. That fact doesn’t dissuade us from pulling together our 10 favorites to share with you. Last week we saw brands celebrating Earth Day and pundits pronouncing Google+’s impending death. Quite the variety. Here are a few more marketing-related tweets to keep you in-the-know. #agencylife […]